Michie, van Stralen & West · Implementation Science, 2011
What the study found
The COM-B framework describes behavior through interacting conditions: capability, opportunity, and motivation. Knowing what to do is only one part of that picture.
What it does not establish
This is a model for understanding behavior and designing interventions. It is not a personality test or proof that a particular coaching offer works.
AN IDEA TO TRY
Make it practical.
Ask whether you have the skill, the time and support, and a reason to act. Match the next change to the actual barrier. Another app may not address what is missing.
A question to consider: What needs to become easier, clearer, or more possible before this action can happen?
The practical suggestion is an application of the research, not a tested promise about Growthpreneur services.
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